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The UK’s Small Business Saturday campaign will roll into Britain’s high streets again this winter on 4th December 2021. The now-iconic campaign, designed to champion the benefits of shopping with small retailers, will see its nationwide tour commence in the coming days, starting with Glasgow ahead of the UN Climate Change Conference (COP26).
In total, this year’s Small Business Saturday roadshow will stop in 24 towns and cities throughout the UK, shining a light on the six-million-strong small business community nationwide. The 2021 campaign will focus heavily on carbon emissions and the nationwide tour has been dubbed a “zero emissions” tour, encouraging small business owners to limit their carbon footprint and work towards the UK’s goal of being net zero by 2050.
The tour will demonstrate a fleet of eco-friendly vehicles that could transform the working week for small businesses and their carbon footprints. This includes push bikes ideal for making local deliveries and electric-powered cars, vans and scooters. The decision to push for a zero emissions tour was influenced by a recent survey from campaign backer BT Skills for Tomorrow and Small Business Britain. An overwhelming 97% of small businesses surveyed insisted sustainability was paramount to their business today.
In order to mitigate the nationwide tour’s carbon footprint, Small Business Saturday 2021 will comprise a ‘hybrid’ campaign format. Aside from a plethora of in-person activities throughout all 24 towns and cities, the event will also run virtual webinars, workshops and mentoring opportunities covering a broad spectrum of small business topics. Many small businesses and industry experts will also be interviewed live across the social media handles of the Small Business Saturday 2021 campaign.
How your business can get involved in Small Business Saturday 2021
If you are wondering how to get involved with this year’s campaign, it doesn’t matter whether you’re a family business, a high-street retailer or an online firm, Small Business Saturday is designed to celebrate small firms of all shapes and sizes.
It’s free for small business owners to advertise their services on the Small Business Finder. It’s also possible to download the campaign’s marketing pack which can be used to encourage the local community to get involved on 4th December.
During the Small Business Saturday 2020 campaign, an all-time high of £1.1 billion was spent by some 15.4 million consumers.
Secure your next retail space in time for Small Business Saturday 2021
Whether you’re looking to expand into bigger and better retail premises that offer improved footfall and exposure, or you’re starting out in business and looking for a feature-laden base from which to grow, at Pall Mall Estates you can rely on a great choice of prime-grade retail units to let on flexible terms.
We own and manage over 4,000,000 sq. ft of first-rate business space across the UK. We’re passionate about providing high-value, low-cost properties to tenants that range from owner-managed small firms through to blue-chip multinationals. All of which value our services as a property landlord, underpinned by our values of customer loyalty and delivering value for money.